Siakam Swirl McFlurry®

Year

2023

Client

McDonald's

In a collaboration between two iconic brands, we partnered with the Toronto Raptors' Pascal Siakam, creating a unique limited time offer McFlurry in his honour. We rebranded his signature spin move to create the Siakam Swirl McFlurry®.

I created a new visual identity for the LTO that was applied to merch, custom McFlurry® packaging, and a fully decked out McFlurry® truck with Siakam at the helm of the ice cream machine. This LTO was so nice, we had to do it twice — before he was traded.

  • Sooo swirly

  • Sooo swirly

  • Sooo swirly